Repost: "Starting Up? Here's Where You Should Put Your Money First"

http://www.entrepreneur.com/video/234365

From Entreprenuer Magazine, written by Geoff Weiss

Aspiring business owners are often unsure where to invest their money. For marketing expertMelanie Spring of the Washington D.C.-based branding firm Sisarina, the answer is crystal clear: “Put it into your logo.” 

At the outset, scattering cash around in small doses can stunt growth, she says. However, investing in a professional logo creates instant impact and can stand the test of time. Hear more from Spring in this short video.

Source: http://www.entrepreneur.com/video/234365#